Queue Points VideoJuly 25, 202300:50:59

From Micky D's to Pepsi: Black Musicians, Marketing and the Food Industry | Show #109

Black bodies have always been used to sell products. Fast food has embedded ourselves into our memories - the smells, the childhood nostalgia, the music. On this episode, our hosts DJ Sir Daniel and Jay Ray delve into the strategic ways in which the food industry has used marketing and music to insert itself into our lives.

Content Mentioned in This Episode:
A Brief History of Racist Soft Drinks: https://qpnt.net/F4a4

Targeted Food Marketing to Black and Hispanic Consumers: The Tobacco Playbook: https://qpnt.net/F4a5

A $300 billion opportunity: Serving the emerging Black American consumer: https://qpnt.net/F4a7

Aspartame Is a Possible Cause of Cancer in Humans, a W.H.O. Agency Says: https://qpnt.net/F4a9

Chapters
00:00 QP 30 Second Pre-Roll
00:29 Intro Theme (Music by @DanyaVodovoz)
01:00 Welcome to Queue Points
04:13 Transition
04:19 Why we decided to focus on the topic of Black musicians and the food industry
05:17 Coke & Pepsi used race in their marketing plans
09:23 Aspartame is a controversial ingredient & why Jay Ray weened himself off of sodas
12:35 Food companies used "the tobacco playbook" to advertise to Black folks
16:19 McDonalds - the most strategic about their marketing
20:28 Black bodies have always been used as a commodity in the US - Aunt Jemima and Uncle Ben
22:58 Break
23:03 @troypodcast Mid-Roll
23:50 How hard it is to do better with eating and drinking
25:01 Michael Jackson and Alfonso Ribeiro's Pepsi Commercial
28:58 Ella Fitzgerald & Shanice Wilson's KFC commercial
29:59 KFC used to hit different in the 80s and 90s
31:04 Kirk Franklin selling Church's Chicken? Yes, it happened
34:14 Donna Summer's "Hot Stuff" selling Chef Boyardee
36:18 So much of the food we grew up with was not good for us
36:55 McDonalds introduced us to "Calvin"
40:02 St. Ides introduced hip hop marketing
43:27 Sprite's creative hip hop marketing
46:51 Who are food companies using today?
49:41 Transition
49:46 Closing
50:38 Outro Theme

Podcast Shoutout: @troypodcast

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